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Updated: Apr 27

One question I am commonly asked (especially this time of year) is how our trial run process works. I also receive very specific questions about this part of planning that remind me how not everyone has the same expectations, and I can't assume that these things are common knowledge- so I am here to share everything you need to know!

Preparing for your Trial Run Session

I reach out to all of our clients at four month to the wedding mark after lining up a few trial run sessions with the wedding day artists. Our goal is to have this session scheduled 2-3 months before the wedding, this is a great time to not be too last minute, but also avoid seeing many months of new inspiration before the day.

It's great to start a Pinterest board of hair and makeup that you love once you've committed to the wedding dress. Shortly before the trial run, it is smart to go through your inspiration and narrow it down to the looks that appeal the most to you.

At your Trial Run Session

We start out by inviting you to show us your inspiration photos, wedding dress (pictures), accessories and to describe what you are looking for with your hair and makeup. We will help you to sort through the common themes and zero in on exactly what appeals to you and determine the best direction to proceed.

You will be asked for your opinion a handful of times throughout the session to make sure that you like the way your look is coming together. Through this process, we are able to adjust things (like starting out with eye makeup on the subtle side and then building up to more dramatic), but not change back and forth or try out multiple different hair styles. This may work for wedding dresses, but not hair and makeup;-)

If you truly need to try out more than one complete look, we can schedule a second trial run session- but most often we can make sure that our clients feel confident in their look within one appointment.

Recapping your Trial Run Session

The day after your trial run you will have a follow up email from me to ask how you felt about your look after having the opportunity to wear it for the rest of the day.

This is your opportunity to ask any follow up questions you might have or let me know if you'd like us to adjust anything on the day, we'll make note of these details to touch base at the beginning of wedding day beauty appointments.

Of course, it's our goal to make sure that you feel great about your hair and makeup when you finish your trial run- but it's nothing to stress about if you decide to change things a little bit afterward. Sometimes, you really need to sit with a look for a few hours in order to take it all in and know how you feel.

I hope you found this helpful!

Photos by The Adamkovi

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  • Writer's pictureAnn Krause

It's that time of year again when the days are finally getting longer (and sunnier) and we're beginning to meet our summer clients for their hair and makeup trial run sessions. Browsing through my photos has me feeling nostalgic thinking of all the fun we had last summer, so I figured- why not share it?!

Check out some of our team's favorite moments (and beauty looks) from last season. Enjoy!



Photos by Geneva Boyett Weddings



Nicole Morisco Photography



Joined Purposefully Photography



hair only by Beauty by Ann Krause

Photos by Melody Joy Co

Melissa & Carly


photos by AJ Abelman



Emma Mullins Photography



Wild Jasmine Photography



Wasabi Photography



Jill Tiongco Photography

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  • Writer's pictureAnn Krause

Spring is always the perfect time of year to try new things, don't you think? After a few months of our grey midwestern winter I always feel like an update to my look gives me a much needed little boost.

If you're looking for inspiration and don't know where to start, here's my top three trends to consider this spring!

  1. Curtain bangs- this trend has been going strong for a few years and it's no surprise that they're still quite popular. From the shorter version that ends on the forehead (pictured here) to a fringe landing at the jaw, curtain bangs have a pretty way of framing the face and are a welcomed update when you feel like your long hair has become a bit boring. March is the perfect time if you want to experiment because you'll have time to grow out before the brutal summer heat!

2. Messy Updos for everyday. I'm seeing a lot of messy french twists or twists leading into a bun/loop on top with natural texture and a pulled apart look. To really make this look feel effortless, be sure to pull a few (or several) loose pieces around the face and try out a large U shape french pin to hold it all together.

3. The French Bob. I am loving a blunt chin length- to slightly longer bob (with or without bangs). There is something so clean and chic about this chop when it's perfectly the same length from front to back with little to no layering.

Happy Spring, Friends!

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