• Ann Krause



As I am writing this, we have just completed the 2020 season when most weddings were pushed back a year, and we are now in the busy wedding planning season of early '21. This advice is based upon our current strange times and my best predictions for the coming year.


  1. Choose your date thoughtfully. You may think this goes without saying, what I am talking about of is choosing when you want to get married based upon your priorities. If your main concern is simply making it official, and you're rather flexible in your plans (or even open to an elopement), you might be comfortable setting a date in the near future. If you have your heart set on your 200 person guest list at a specific indoor venue and no plans of compromising, I'd recommend looking much further into the future (like 2022) to avoid the possibility of having to reschedule.

  2. Once you're committed to your date, commit to all of your vendors. This year is still weird, ladies! In the past, it would be normal to book a lot of your smaller vendors in the final 6 months before the wedding. Today, with so many postponements, a lot of in demand vendors already have much of 2021 booked up due to postponements. You don't want to miss out!

  3. Know your vendors' covid/rescheduling policies. While postponing (especially multiple times) is likely to come with some added fees, it's important to know that your vendors are offering you some flexibility and that you have in writing exactly what this will look like.

  4. Don't let face masks be an after thought! We've been wearing them for almost a year now, so it's safe to say that it's no longer realistic to think that they are just going to go away over night. I've seen a lot of beautiful bridal and bridal party masks often made from the same fabric as the wedding gown. Some alterations specialists are making them from the fabric that is left over when hems need to be shortened. You may even want to consider themed reusable masks for all of your guests. Also, I highly recommend (especially for bridal parties) to keep a handful of tissues in your clutch! We all know what a mess it can be when you put a face mask over your makeup, especially if you wear a bold lip color and need to remove and put your mask back on a handful of times. If you place a fresh tissue inside your mask each time you put it on, you can avoid leaving makeup in your mask and also getting lipstick on your face!



Happy Wedding Planning!


*Title for dramatic effect/humor

Generally, I've been a huge fan of setting lots of goals, constantly tracking them, and re-assessing my progress. Since I've started my own business, I've 100% became a work-a-holic (to a very unhealthy extreme at times). For a few years my answer to everything was simply "work more". To the point of spending many days working from the moment I woke up until bed time- and even responding to emails if I woke up in the night and couldn't sleep. After all, no one else but me was going to make this work- or was going to provide me with a steady income.


Then came 2020.


The year that showed us what it would be like to lose control of almost everything. The year where things we were always able to take for granted were not even on the table, and when plans (yours and mine) were being cancelled left and right.


Many weeks for me were spent working my butt off and losing money while doing it. But we all have had our challenges, and I'm not here to simply vent to you.


At some point in the Fall, I had a mindset shift (just in time for my annual goal setting efforts). I realized that if I'm in danger of regretting anything in this lifetime it's that I don't pay enough attention to my personal life and self care, not that I don't work hard enough!


Now don't get me wrong, I still have plans to run a better and more profitable business year over year and I also have in place a detailed itinerary of how to get there, but guess what? That's not the most important thing to me right now.


I am happy to say that I am putting myself, my health, my family, my loved ones, my hobbies first- and even exploration for personal growth. Because while there is still much instability in many industries (and we can't control it), things like learning a new skill (knitting) or getting myself educated on new topics, is something I can focus on and feel good about- and no covid restriction can take that progress away!



Lastly- one thing that has been super helpful in the past couple of years is something I've learned from my business coach. I will also share my covid compliant adaptation.


She taught me to create a vision for what I want my life to look like in 5 years. THEN make plans for the current year. This advice was life changing for me because it made me realize for one example that if I expect to buy a home in 3-4 years, I need to be setting aside a certain amount right now. And when I forego impulse purchases or buy just a handful of new clothing items per season, I can picture the reward waiting for me down the road.


Currently, I do have my 2021 plans all figured out. Because of the waiting game that we're all in right now, I've decided to tackle goals by quarter throughout the year. In the past I would have set out my plans for each month of the year at this point. Then last year, those plans had to be constantly changed every month as soon as we hit march.


As we speak, my plans are laid out for the next 3 months based upon what I know now and we'll hope that things only get better from there forward.


I hope you found this helpful. Happy New Year!

  • Ann Krause

This year I'm keeping things pretty simple because, why not? This is my current favorite way to wear my hair; the basic claw clip twist- with a little added sparkle!

After shopping around on several sites I found a beautiful set of clips (one clear, one black- both with the same gold chain detail) on amazon!

To achieve this look I brushed all of my hair to the back (minus a couple of face framing pieces) and started the twist at the nape of my neck. I twisted upward and then folded the hair back down once I reached the spot where I wanted the top of the clip to sit.

I then did my best to hide the ends (those of you with hair shorter than mine will find this a lot easier than I did) and finally put the clip in place.


Note: once you place the clip the hair is all quite secure. Don't expect to loosen it or add texture at this point.


Happy Holidays!

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© 2021 Beauty by Ann Krause.

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